

The Children and Parents: Media Use and Attitudes Report provides a comprehensive analysis of how children engage with digital media and how parents perceive and manage their children’s online activities. The study primarily focuses on children aged 3-17, though key insights are drawn from those who actively go online (96% of children). It also explores parental concerns and attitudes regarding their children’s media use. The findings highlight trends in online access, social media engagement, gaming, online safety, and parental oversight, revealing both opportunities and challenges in the digital landscape.
The report highlights the evolving nature of children's digital engagement, with increasing online participation at younger ages, growing concerns about online safety, and disparities in digital access. While the internet offers numerous social and educational benefits, children and parents alike recognize its risks, including excessive screen time, negative online interactions, and challenges in discerning credible information. The findings underscore the need for continued education on media literacy, improved digital access for learning, and greater parental involvement in children's online experiences.
Click here to read the full report.